Lululemon and PWHL Debut First Apparel Collaboration

Lululemon continues to expand its roster of partnerships in sports with its latest collaboration. The athletic apparel company debuts the inaugural collaboration with the Professional Women’s Hockey League on Saturday, spotlighting new teams with fan-favorite Lululemon designs.

The first-of-its-kind apparel collection marks Lululemon’s first professional women’s sports league branded collection. The collection features between five and seven of Lululemon’s bestselling, fan-favorite styles.

The Lululemon x PWHL collection features hoodies, crews, T-shirts, jackets, the half-zip and crossbody bags inspired by PWHL teams. Each piece includes iconography and branding that reflects the spirit of the league.

The PWHL’s six inaugural teams — Boston, Ottawa, Montreal, Toronto, New York and Minnesota — feature throughout the collection, offering fans versatile wardrobe staples ideal for a seamless transition from the gym to game day at the rink.

Beginning Saturday and through May 3, fans will have access to the PWHL x Lululemon collection. Styles for Boston and Ottawa will be available at PWHL venues on Saturday, followed by Minnesota on Sunday, Montreal apparel on Monday, Toronto apparel available on Tuesday and finally New York PWHL team-inspired apparel available on May 3.

This latest collaboration comes after Lululemon introduced the brand’s spring 2025 collection, featuring tennis kits and golf apparel. Canadian tennis star and 2021 U.S. Open finalist Leylah Fernandez spoke with WWD via email about her appreciation for Lululemon’s design.

“I’m constantly on the go because of tennis, so I need gear that can keep up with me whether I’m training, competing or traveling. What matters most to me is how I feel in the clothes, not just how they look. Being comfortable and confident on court is everything, and Lululemon totally gets that,” Fernandez said.